Archive for June 26th, 2011
Despite the lackluster performance of Green Lantern, Warner Bros. is still planning on a sequel, believing the franchise is worth pursuing. The studio is “somewhat disappointed”, with the movie falling 66% this weekend and a total cume so far of $89.3 million. Given that it took about $200 million to produce without including its extensive marketing costs, “somewhat” seems a bit light, but according to Dan Fellman, WB President of domestic distribution, such “fanboy” films see a similar drop off.
The only way I see a sequel making it is if they find a way to cut the production costs…which likely means less alien scenes and locations.